Challenges/Objectives
- Data scattered across CRM, marketing analytics, Oracle, web/app systems, files, S3 and NAS, with inconsistent schemas and ingestion frequencies.
- Poor data quality (duplicates, nulls, mismatched timestamps) and slow, manual reporting with unreliable insights.
- High Oracle costs and performance bottlenecks, with no near real-time visibility into orders, fleet and delivery status.
- Strict security, governance and compliance needs (HIPAA, PHI/PII) with limited lineage and metadata visibility.
- Unstructured enterprise data not ready for LLMs and agentic AI, with no traceability from AI responses back to data, prompts and models.